Robotics has been a great interest of Man for many years. Actually, Man has always been fascinated by machines—which we understand to be “technology”—as the earliest Man developed higher cognitive function and began to understand the relevance and efficacy of tools.
In Japan, though, robots are probably loved more than in any other community. And in America we know this, which is probably why the United States has recently challenged Japan to a giant robot battle.
Of course, Japan recognizes the gauntlet has been thrown and is more than happy to take up the challenge.
And for this battle, it is going to be the US company known as MegaBots versus Japan’s Suidobashi Heavy Industry to a robot fight to the death, so to speak. The US firm issued the challenge through a YouTube video and the Japanese firm’s chief Kogoro Kurata also issued a video response via YouTube.
Of course, it would be very easy to argue that the call-and-response mechanism of this strategy could easily be seen as a viral marketing method meant to spur a call to action. The two videos have already, collectively, attracted more than 4.8 million views so maybe the strategy is working.
Of course, it would be very easy to argue that the call-and-response mechanism of this strategy could easily be seen as a viral marketing method meant to spur a call to action. The two videos have already, collectively, attracted more than 4.8 million views so maybe the strategy is working.
- Robojentics (Robotics), Sweeya Virtu Hub, Rajahmundry.
